Magazine Advert Analysis

5 Seconds of Summer

The first magazine advert I have looked at is for the Australian band 5 Seconds of Summer which was featured on the back of Rocksound issue for Summer 2014. The main image of this advert is an image of the band together, there is no clear sign of who is the lead singer of the band or the main star of the group. The image of the band is in a studio, this could possibly be an idea that I use later on for my own magazine advert. Over the band and the background has been spray painted an 'X' possibly to give the effect of them being crossed out or as a reference to a song that is on the album. The band is seen to be wearing outfits to make them look 'punk' or edgy, this could be used to indicate the type f music that they play or the type of audience they are trying to gravitate towards. Although their is no specific indication of the title of the album it is possible that it is a self titled album. The bands name is written in a label writer style and the bands logo is located directly underneath it,  this is done to draw attention to them and to make it known who the band is. The style of the font that is used for the extra text on the advert is done as if it was written in a marker pen, the release date of the album is put next to it indicating that the album is out now for people to buy, this is next to the logo of the band as it is important information for people who are going to buy the album. At the bottom of the advert is the website of the band in the same style as the bands name and the logo for Capitol Records.

Bury Tomorrow

The advertisement for Bury Tomorrow's new album was featured on the back of the Rocksound issue for July 2014. The main image features the band with the members looking towards the camera, even though it isn't entirely clear the member that is in the foreground is likely to be the main singer as he is seen to be the main focus of the photo. Overlaid on the  image of the band is the album artwork and on top of that is the full album art that will feature on the digipak. The size of the font alternates, the most important parts of the advert are in a large, bold font, these are 'Bury Tomorrow' the name of the album 'Runes' and when the album will be available 'In Stores May 26th' this is because it is the information that people will need to know if they are going to buy the album. For an advertisement this contains a high amount of text as it shows an official review of the album from Rocksound as well as what platform the album will be available on and when you can meet the band at HMV, this is an odd occurrence for album advertisements but HMV is promoting the sale of the album at the stores so it would mean more if this was featured on the advertisement. On the bottom panel it features the logo for their record label and where you can contact the record label for example their social media accounts are listed.