Websites Analysis

lorde.co.nz

I have also looked at Lorde's website as this is the artist that I am considering doing a music video for one of Lorde's songs. Her website features her name at the top of the screen in block capitals similar to how she had stylised it for her debut album, underneath her name features the name of her debut album 'Pure Heroine'. The background of the website is a close up shot of Lorde herself looking down. In total there are six hotspots at the bottom of the page, these are symbols for the links that they are for. There is an apple logo that will redirect you to the itunes store to buy her album, a Twitter symbol that will link you to her Twitter page (@LORDEMUSIC), a Tumblr symbol that will link you to her Tumblr page (lordemusic.tumblr.com), a Facebook symbol for her Facebook page, an Instagram symbol for her Instagram account and a letter symbol to link you subscribe to her mailing list to find out about possible tours and single releases. Overall this page is incredibly plain with few features apart from links to social media, iTunes and a mailing list.

twentyonepilots.com

I also looked at the website for music groupd Twenty One Pilots. The front page of their website includes their band logo featured in the colour scheme of the entire website which is black, white and red. A portrait of the band is featured at the top of the webpage in a red hue. The hotspots  are featured at the top right of the page in a red, lowercase font similar to the rest of the page, these are links redirecting the user to news about the group, music, about, photos, videos, tour and store. when redirected the each page features similar colour scheme to the homepage. The homepage also features a youtube link to their latest music video release as well as a sidebar where you can play their full album on spottily. There are more hotspots located at the side linking to a external page to sign up for their mailing list and hotspots located at the bottom of their page linking viewers to their social media sites and terms of service on the site.